RITA'S ITALIAN ICE
what it is
Ongoing creative work and art direction for the national brand, Rita's Italian Ice.
All work displayed here was created as part of my role at Highwater Agency. All rights to the work remain with Highwater Agency.
role
project
Signage
Social
Video Storyboards
Web Design
Art Director
Designer
GENERAL BRANDED
ASSETS
Set of ads developed for a series of advertisements, aimed at growing brand recognition among new and emerging audiences.
SUMMER FUN PROMOTION
Various forms of advertising such as billboards, posters at train and bus stations, and digital ads.
POINT OF PURCHASE
CONCEPTING
Exploration of design for new product signage and marketing collateral.
ART DIRECTION &
STORYBOARDING FOR BRANDED VIDEO ADS
SOCIAL
FRANCHISE
OWNERSHIP
WEB DESIGN
Designed a microsite to inform consumers about the perks & benefits of owning a Rita's Franchise. This includes timelines, cost breakdowns, how to get started & more.
